Beth LoringApr 12, 20225 minGender Inclusivity in User ResearchIntroduction With increasing awareness of the importance of gender inclusivity, the user research community should take time to reflect...
Beth LoringMay 10, 20215 minBeyond the 5 Why’sThink of the last time you interviewed someone, and they just responded with “yes” or “no.” We have all experienced an interviewee that...
Beth LoringMar 29, 20202 minBe Careful What You Ask For: Nuances of Phrasing Research QuestionsWe are developing the instructions for use (IFU) for an imaging device used by physicians. The client decided to conduct a small,...
Beth LoringJan 22, 20181 minUpdate on Hospital Access ChallengesThe good news is that the FDA has published a report on the importance of observational research.